If you're a Tier 1 or Tier 2 automotive supplier right now, margin pressure isn't a new conversation, it's the conversation. Material costs shot up. Tariffs changed the math on landed costs. OEM forecasts keep shifting. And somewhere along the way,...
RFQs Aren’t the Problem- The Process Is Across automotive suppliers right now, one thing is clear: RFQ volume isn’t slowing down. But something else...
A Program Management Execution Problem Hiding in Plain Sight In automotive manufacturing, most margin loss doesn’t appear suddenly on a financial...
Margin protection used to be a finance conversation. Today, it’s an execution problem. Across the automotive supply base, volatility has become...
Most suppliers don’t fail audits because they lack quality systems. They fail because they lack execution control. For 60–90 days before an audit,...
In today’s ultra-competitive automotive supply chain, margins are tighter and expectations are higher than ever. Whether you’re a Tier 1 powertrain...
Most suppliers don’t lose margin at the quote, they lose it during execution. Disconnected systems, late changes, and limited visibility turn...
Across manufacturing organizations, especially complex automotive suppliers, one problem keeps showing up in different forms: Finance says margins...
For Tier 1 and Tier 2 automotive suppliers, materials represent the single largest and most volatile cost line on the P&L. Steel, resins, aluminum,...
If you sell into GM, Ford, or Stellantis, you can feel it: “OEM supply chain changes” aren’t a strategic slide anymore. They’re showing up in...
In an era defined by compressed margins, supply chain volatility, and accelerating electrification demands, automotive suppliers face unprecedented...
Enhances Campfire's AI-enabled Profit Optimization Platform that empowers manufacturers to forecast, quote, and execute supplier programs with...
In today’s highly competitive automotive market, suppliers face relentless margin pressure. Rising material costs, complex pricing deals, and...
In today’s automotive supply chain, quote accuracy is no longer just a sales efficiency metric, it’s a margin survival issue. Tier-1 suppliers are...
For an industry that runs on precision engineering, the way many automotive suppliers forecast demand is surprisingly fragile. Despite managing...
Forecasting volatility has always been part of the automotive supply chain. But today, forecast variability isn’t just a nuisance — it’s actively...
Automotive suppliers aren’t losing margin because they don’t understand costs — they’re losing margin because critical cost drivers remain invisible...
In today’s fast-paced automotive supply chain, speed, accuracy, and data-driven decisions separate winners from laggards. That’s where Campfire...
Automotive suppliers are heading into 2026 with a looming financial challenge: profitability is eroding at the fastest rate in more than a decade....
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In today’s supply chain environment, Tier-1 suppliers are facing an uncomfortable truth: forecasts are more volatile than ever, and traditional...
Ann Arbor, MI – November 18, 2025 – Campfire Interactive, the leader in profitability optimization software for automotive and manufacturing...
On November 12, Reuters reported a major development in the automotive industry: General Motors has directed its supplier base to scrub their supply...
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In today’s competitive automotive supply landscape, every decision comes down to one question: are we protecting our margins or giving them away?...
For decades, automotive suppliers have been expected to deliver precision in a world built on uncertainty. From fluctuating OEM production schedules...
The Margin Pressure Is Real For Tier-1 and Tier-2 suppliers, profitability in 2026 won’t come easy. OEM demand remains unpredictable, input costs are...
In today’s automotive supply chain, profitability is under siege. Raw material costs fluctuate daily. OEMs are compressing margins. Electrification,...
In mid-September 2025, a fire broke out at Novelis’s Oswego, New York aluminum plant. The blaze ravaged the hot mill — the heart of sheet production...
As fall approaches, so does one of the most critical times of year for Tier-1 and Tier-2 automotive suppliers: budget season. Setting budgets and...
Invictus-backed Campfire’s software empowers manufacturers to achieve new levels of efficiency, profitability, and innovation Ann Arbor, MI –...
In the ever-evolving landscape of the automotive supply chain – or any competitive, metric-driven industry – genuine transformation comes from...
In today’s fast-paced automotive ecosystem, CFOs at Tier 1 and Tier 2 suppliers face unprecedented volatility – from shifting OEM program schedules...
The CPQ Challenge, Reimagined. In the complex world of manufacturing, cost modeling within CPQ systems has long been an obstacle to speed,...
At Campfire, we believe that sustainability should be a cornerstone of every business decision, not just an afterthought. That’s why we were proud to...
With its expanded leadership team enabling growth and accelerating innovation, Campfire delivers solutions that empower manufacturers to move beyond...
At Campfire, we know that future-ready organizations don’t just plan for what’s likely, they prepare for the unexpected. That’s why we were featured...
The investment will be used to accelerate product innovation, expand sales and marketing, and enable Campfire to continue delivering industry-leading...
Campfire’s Solutions Enable Stoneridge to Successfully Model Production Forecasts to Drive Financial Performance Software utilization empowers...
Industry veteran, Scott Whetter, assumes leadership of automotive market sales. ANN ARBOR, MI – JULY 20, 2022 Campfire Interactive, Inc. (Campfire),...