Customer Success

Stoneridge Leverages Campfire to Model Production Forecasts and Drive Profitability.

Stoneridge_campfire_hero-1

Business Challenges

Stoneridge, a global designer and manufacturer of engineered electrical and electronic vehicle systems, was facing a steep challenge: in today's automotive landscape, disruptions such as labor strikes, shifting OEM demand, and multi-part supply chains can rapidly erode both forecast accuracy and profitability.

Traditional methods-spreadsheets, siloed functions, ad hoc scenario planning-were no longer sufficient to respond with the speed and precision required.

Specifically, Stoneridge needed to:

SelectionSlash

Standardize processes

Standardize data processes across business planning, production, engineering and finance.

ClockCountdown

Accelerate forecasts

Accelerate short- and long-term sales and production forecasts (reducing days or weeks of lead time).

EyeSlash

Model scenarios

Model event-based scenarios (for example, a labor strike interrupting production) at a granular level (down to part number).

NetworkX

Build contingency

Build global contingency plans in real time to preserve profit margins.

The Campfire Solution

To address the challenges, Stoneridge implemented Campfire's Opportunity & Forecast Management module. This enabled them to:

Automate & Standardize-1

Automate and standardize forecast generation, cutting the time to produce both short- and long-term forecasts from weeks/days to hours.

What-if-1

Run “what-if” scenario models, including those triggered by global disruptions (such as the North American auto workers strike in Q2 2023) and drill down to part-number level impacts.

Proactive Decisionmaking-1

Make proactive decisions rather than reactive firefighting—Stoneridge’s teams used the solution to manage the strike’s impacts on labor, production schedules and profitability.

Visibility-1

Provide real-time visibility and cross-functional alignment across business planning, production scheduling, engineering and finance functions.

Business Impact

Thanks to the implementation of Campfire’s solutions, Stoneridge achieved measurable performance benefits:

Faster

Faster and more accurate forecasting

Enabled generation and updates of both short- and long-term sales forecasts “in a matter of hours rather than days or weeks."

Enhanced

Enhanced agility and resilience

During the labor strike, Stoneridge’s planning teams were able to model multiple scenarios, anticipate impacts and implement contingency plans with speed and confidence. 

Improved

Improved visibility and decision-making

Having a unified, standardized analytics foundation enabled Stoneridge to anticipate disruptions and respond proactively—preserving margin and positioning them competitively.

Strengthened

Strengthened the role of the forecasting & planning function within the organization

Not simply tactical but strategic, enabling leadership to “quantify and respond to disruptions on a global scale."

Quotes@2x
Our teams turned to Campfire to manage the ever-changing scenarios during the strike. The software’s speed and flexibility provided the necessary insights to anticipate uncertainties and confidently address the strike’s impact on labor, production schedules, and ultimately profitability.
Jeffery Philbin

Jeffrey Philbin, Director of Business Planning, Stoneridge

Unify Data and Eliminate Silos. Operationalize Margin Intelligence.

By connecting every quoting, forecasting, and cost input into one source of truth, suppliers eliminate silos and accelerate decision-making. Campfire’s margin intelligence turns data into measurable outcomes—improving forecast accuracy, increasing win rates, and driving 3–7% revenue growth and 2–5% margin expansion across programs.

+2-5 Points

Margin Expansion

Unlock 2–5 margin points by eliminating under-quoting and blind spots. Campfire ensures every quote is cost-accurate, customer-aligned, and tracked continuously—so leaders catch margin erosion early and sustain profitability across the portfolio.

20-40% Faster Cycles

Efficiency & Time Savings

Achieve 20–40% faster quoting, forecasting, and variance analysis with automation and centralized data. Campfire eliminates spreadsheets and fragmented workflows, reducing errors and freeing teams to focus on delivering faster cycles, higher throughput, and a leaner cost structure.

Reduce 10-15%

Risk & Agility

Reduce exposure to commodity swings and program changes by 10–15% with real-time visibility. Campfire lets suppliers model scenarios instantly, adjust forecasts on the fly, and negotiate from strength—minimizing volatility and driving faster, smarter decisions that protect cash flow.

From Chaos to Control—What Campfire Replaces

Leave behind spreadsheets, silos, and slow quote cycles that drain time and margin.
With Campfire, suppliers gain a single system of record that unifies quoting, forecasting, and program execution—eliminating manual errors, version conflicts, and reactive decision-making.

By enabling real-time scenario modeling, automated cost tracking, and built-in margin guardrails, Campfire helps teams make faster decisions, realize higher win rates, and gain full visibility into every profit driver—from quote to launch to closeout.

Transform Your Planning

Before (Fragmented):

Disjointed spreadsheets, siloed tools, slow quotes, constant rework.

Design Bold Strategies

After (Unified):

One single system of record for quoting, forecasting, and execution—delivering instant scenario modeling and proactive margin control.

  • Reduce quoting cycle time by 30–50%

  • Improve forecast accuracy by 2–5%, unlocking millions in recovered profit.

  • Protect margins by 3–7% across programs and customers.

 

ROI realized within 18-months.

Tier 1 and Tier 2 suppliers achieve measurable returns within the first 18 months—turning operational efficiency into revenue growth and sustainable margin expansion.

3–6 Months: Operational Efficiency
Automate manual steps, accelerate quote turnaround by up to 40 %, and improve forecast accuracy with unified data.

6–12 Months: Revenue Lift
Increase win rates by 5–10 % and prioritize higher-margin opportunities with AI-driven quoting intelligence.

12–18 Months: Margin Expansion
Achieve 2–5 % margin gains through proactive cost recovery, variance tracking, and smarter program execution.

Schedule a Demo
add-details-car-body-robotic-equipment-makes-assembly-car-modern-car-assembly-factory (1)-1

The Three Pillars of Profitability Intelligence

Campfire unifies quoting, forecasting, and program management into one intelligent system of record—giving suppliers real-time visibility into cost, demand, and margin impact.

With connected data and AI-driven insights, teams can quote 2× faster, improve forecast accuracy by up to 5%, and protect millions in program margin each year.

TrendUp

Forecast Precision

Gain real-time updates, run “what-if” scenarios, and track accuracy across demand and supply signals.

ChartPieSlice

Quotation Intelligence

Accelerate cycle times with built-in pricing guardrails, margin protection, and win-rate analytics.

Speedometer

Program Profitability

Stay ahead with variance alerts, recovery workflows, and visibility into commodity shifts and customer-driven changes.

“Campfire consolidates quoting, forecasting, and program execution into one intelligent platform. By eliminating silos and embedding margin intelligence, suppliers prioritize profitable opportunities, protect margins at the quote and program level, and adapt faster in volatile markets.”